Coffee is the most diverse, interesting and challenging commodity to trade in the world. We are all very fortunate to be involved in this fascinating business. However, to provide that perfect cup of coffee can sometimes be a difficult task.
All of the participants in the supply chain, from the farmer to the retailer, are continually exposed to a shifting horizon due to ever changing market factors such as weather, politics, logistics, macro and micro-economics and government regulations.
It is our role in the supply chain to make the delivery of the right quality coffee to our customers as easy and timely as possible.